April 20, lovingly known as 4/20 by those who observe the holiday, has snuck up on us again, and with 16 states (plus D.C.) having legalized recreational marijuana, more people can (outwardly) celebrate than ever before. Once a secret stoner event, even #brands have realized there is a reason to get hype. First, legalization. Second, corporate support. Next year? I want bank holiday status and a selection of Hallmark cards. If I can find a card for your three-year-old’s birthday (who can’t even read!), then I want some warm sentiments for the chillest day of the year.
For now, let’s